What is sub.cultured?
Alternative marketing for alternative brands. From cannabis, fashion, lifestyle to music, sub.cultured will find unique cost effective solutions to market your products in the physical and digital world. We thrive on building sustainable niche audience’s through, events, visual merchandising, social media, content creation, collaboration, field marketing, brand consulting and design. Whether you’re an artist looking for music videos and roll out planning to push for your next big break, a small cannabis brand looking to refresh your visual merchandising, or a streetwear store looking to create an immersive shopping experience sub.cultured will cover you from A to Z.
- sub.cultured via Mind Flex Records 2025
Services
Team
Chace Springborn | Owner & Director of Marketing
A versatile creative with his hands on all aspects of the business. Specializing in brand presentation through visual merchandising, content & events. Chace’s greatest skill is marrying authentic branding with business savvy marketing, maximizing ROI while minimizing cost. Whether its bringing you new business, throwing your next event, designing your new displays, or connecting you with the perfect creative channels Chace covers the entire map.
Mike Scarfo | Director of Copy & Content
From copywrite to content former English Teacher Mike Scarfo excels at maintaining clarifty, authenticity, and professionalism across your brand. Owner of well known music podcast Turntable Teachers and AOA Studios, Mike is fully prepared to help get your brand to its maximum potential through any media format. Highly organized, effective planning, and execution from events, to rollouts, podcast shoots, and more.
Ramon Cruz | Director of Creative & Technical
Ramon is a skilled creative and tech wizard, specializing in high end cinematography, web & graphic design, coding and more. Whether you need assistance with signal flow, want to shoot a commercial, design a new logo, or animation, Ramon has you covered. A perfect blend of technical skill and impeccable taste.
Nick Francis | Lead Photographer & Content Creator
Whether it’s in front of or behind the camera Nick will help bring forward every ounce of personality he can to your business. A gifted photographer, videographer, digital artist, and entertainer, Nick is here to bring the “cool” to you.
Contact
Want to work with us on your next project? Email us at chace.wav@gmail.com and tell us all about your next great idea.
Our Story
sub.cultured was birthed early 2025 but its roots travel far back to its formational source Mind Flex Records. Founded in an Allston, MA basement in 2016 Mind Flex Records has been a rotating cast of multi talented musicians and creatives from the greater Boston community. Founded on a principle of vertical integration, learning to handle every aspect of the creative process from creation to release in house. Initially a cost cutting move, we accidently created a one stop shop creative marketing agency for those who struggle to find people who understand their product, their pain points, and their budget. We are sub.cultured